Martin Hiesboeck's personal blog about marketing, technology, the future, and everything

Who am I?

My name is Martin Hiesboeck (pronounced like “his book”). I am an international branding and corporate strategy consultant with a focus on Asia, and I love thinking about the future of technology and humanity. And writing about it.

My main interests are artificial intelligence, machine learning, linguistics, industry automation, robots, East Asian politics.

I have a Ph.D. in Classical Chinese and a masters in management and marketing from National Taiwan University. I used to own a translation agency, then became a diplomat, and now I am back in business. I am a policy consultant for various agencies of the Taiwan government.

I am managing partner and director of marketing at what I humbly call Asia’s leading brand internationalization agency Geber Consulting. We help Asian companies make it big overseas, and Western companies crack Asian markets.

The company blog pretty much covers my writing on marketing. The rest is on this very blog. Which is why you are here, and I appreciate it.

You can also find me on LinkedIn and Facebook, or follow me on Twitter. I am always grateful if you point out errors, either in my writing or the science behind it. You don’t need to ask to share or translate my articles, but you need to credit me and send me a link.

I also blog in Chinese.

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