Around fifteen years ago I sold my last batch of share in my translation company. I sincerely believed that machine translation was around the corner and my company had limited earnings potential. While I was right on some ways I was wrong in others. The standard documents, business correspondence, and software manuals dried up forContinue reading “Why Human Translators Have a Future”
I am writing a blog about global food marketing http://www.instagram.com/worldfoodunique and find myself troubled how to refer to regions of the world. Almost any terminology is biased, racist, egocentric and just plain wrong. We speak of a first world but Europe was hardly the first. What’s first then? The economy? Research? Technology? Hardly. We talkContinue reading “How To Name The World”
Amidst the Coronavirus crisis, when huge airlines like Lufthansa are struggling and others are already close to bankruptcy. Airline and airport rankings are reshuffling. The local competition for Eva Air are weak; Cathay Pacific whose survival is also in question is struggling. At least with Hong Kong’s identity destroyed by the Chinese Communists, it hasContinue reading “How a world-class airline missed the bus”
Seldom has a food item conquered the world like #tacos. Most food makes it around the world due to the efforts of marketers, emigrants, multinationals, specific products, and more than often it is altered gravely. The meatballs in Azerbaijan are different from Swedish ones which taste differently than American meatballs or Chinese lion heads. SushiContinue reading “Tacos everywhere”
Our eating habits are all different. From country to country, region to region, city to city, but also person to person and from decade to decade it seems. Much of the advice and recipes given on the internet are unsuitable for a large portion of readers. Many ingredients are only available in certain places. YoungContinue reading “Changing Habits”
In the times of a pandemic I am daily discovering the simple pleasures of life. Many come from my garden. Ever since I studied in England, I’ve developed a taste for the simplest sandwiches 🥪 in the world. When returning to Austria 🇦🇹 I showed my mom and she was amazed. Although we grow redContinue reading “Simple Pleasures”
I am writing a book about food marketing. effects of colonialism on Asian languages and one on marketing in the food industry which allows me to do a lot of research not just into products but also recipes, traditions and the history of food.
You can find the results for now on Instagram. http://www.Instagram.com/worldfoodunique.